Krasia May is a wine brand from the province of Mendoza, Argentina. The name is an expression from the language of the native Mapuches and means "Thank you very much". To represent graphically this idea, I chose one element from their culture, the - an althar made of a piece of wood carved as stairs, with the representation of a human head in the top.
The rehue is represented in the label with patterns inspired by those of the textiles that the natives produced. The choice of the colors intends to reflect the warmth in "thank you".
A font was also created for this project. The shape of the letters refers to those of the jewels designed by ancient mapuche artists.
The rehue is represented in the label with patterns inspired by those of the textiles that the natives produced. The choice of the colors intends to reflect the warmth in "thank you".
A font was also created for this project. The shape of the letters refers to those of the jewels designed by ancient mapuche artists.
